True North
Sales Excellence, LLC
🚀 As a Fractional VP of Sales I help small/mid-sized B2B organizations acquire new customers, and accelerate sales growth by 20%, while delivering a minimum 4x ROI on my services. Let's transform your business together! 📈
🔹Are you finding it difficult to attract new customers, retain your current ones, or scale your business?
🔹Are you confused about how to implement the complex ESG requirements of your customers?
🔹Do you find competing with larger companies in your market hard?
After leaving the corporate world and its perks behind, I pursued my passion: helping small and medium-sized manufacturers achieve exceptional sales growth.
WHY THIS MATTERS
Most smaller manufacturers face challenges that larger companies don’t. Over 90% lack the resources and dedicated leadership needed to drive sustainable revenue growth. At the same time, ESG (Environmental, Social, and Governance) is becoming a critical factor in securing new businesses, especially as large OEMs and enterprise customers raise their supplier expectations.
SALES EXCELLENCE + ESG: A COMPETITIVE ADVANTAGE
The evidence is clear—investing in sales management and training yields a high return on investment. Sales Excellence in B2B environments significantly boosts revenue, enhances customer satisfaction, and improves overall business efficiency.
🔹B2B companies with a formal sales process experience 18% more revenue growth than those without one — Harvard Business Review
🔹Organizations that focus on Sales Excellence achieve 25% higher revenue and 15% better win rates — Miller Heiman Group
🔹Companies that utilize a formal strategic account management process see 34% higher profitability, 50% more sales revenue, and 20% better customer satisfaction — Forbes
🔹Top-quartile sales teams drive 20% higher sales growth and 30% higher shareholder returns — McKinsey & Company
HOW I HELP
🔹 Fractional VP of Sales – I provide expert sales leadership, helping small/mid-sized manufacturers build scalable sales strategies, coach teams, and drive revenue growth—all in a flexible, cost-effective model.
🔹 ESG Consulting – I guide manufacturers through right-sizing their ESG initiatives—ensuring compliance with customer requirements without overcomplicating costs and resources. Whether you're responding to OEM ESG demands or looking to develop a sustainability roadmap, I help you integrate ESG in a practical, results-driven way.
Additionally, I offer intensive two-day workshops tailored to your organization's specific needs. These workshops focus on critical areas such as sales strategy development, key account management, value selling, territory management, and ESG integration to enhance sales performance.
If you want to accelerate your sales growth significantly, contact me, and let’s discuss how I can help.
Our Consulting Services
As a Sales Excellence consultant, I work with B2B sales organizations to optimize their sales processes and drive revenue growth. Through a comprehensive evaluation and improvement plan, I help businesses achieve their sales goals.
Fractional VP of Sales
On-site, one day per week for 6-12 months. The focus is on developing sales proficiencies and processes outlined in The Six Pillars of Sales Excellence. As a Fractional VP of Sales, I partner with companies seeking strategic sales leadership. By providing expert guidance, I help organizations develop and execute effective sales strategies, coach sales teams, and drive revenue growth. This flexible model offers a cost-efficient solution to address sales challenges.
Fees: $5,500/month for a minium of 6 monthes
Sustainability
ESG
On-stie, one day per week for 2-4 months. Whether you supply to the large OEMs directly, or further down the supply chain, ESG will be a requirement for those companies that want to thrive in the future. ESG matters to your customers. Benefits could also include top-line growth, lower costs, and increased productivity. We recognize the challenge you face in developing an ESG strategy. We can support your ESG journey.
Fees: $6,000/month for a minimum of 2 months
Sales Process Optimization
2-3 days of intense sales training. Enhance your sales effectiveness by refining key processes tailored to your organization’s needs.: Strategic Account Management, Strategic Sales Planning, Value Selling, or Territory Planning. Ideal for B2B sales organizations of all sizes, these proven methodologies help drive sustainable growth and competitive advantage.
Fees: $7,500 per workshop
Key Note Speaker
Set the tone for your next sales meeting or any conference with a motivational and informative speech designed to inspire and energize your audience. The focus is on the importance of Sales Excellence and the continuous improvement of your sales process and proficiencies.
Fees: $10,000 per event